1.05 What is an Elevator Pitch?
Learning Objective
Develop a concise and authentic explanation of Latinos In Action that can be shared with students, families, school staff, and community members.
Develop a concise and authentic explanation of Latinos In Action that can be shared with students, families, school staff, and community members.
One question LIA educators frequently receive is:
"What is Latinos In Action?"
Being able to answer this question clearly and confidently helps introduce the program to students, families, school staff, and community members.
An elevator pitch is a brief explanation that can typically be delivered in 20–30 seconds.
What Should Your Pitch Include?
Your elevator pitch may include:
- The mission of Latinos In Action
- Your role as an LIA educator
- The impact LIA has on students and communities
- What makes the program unique
Create Your Elevator Pitch
Take a few minutes to draft a 20–30 second explanation of Latinos In Action in your own words.
The goal is not to memorize a script, but to develop an authentic explanation that feels natural to you.
Reflection Question
If a parent or administrator asked you, "What is Latinos In Action?" what would you say in 30 seconds or less?
If a parent or administrator asked you, "What is Latinos In Action?" what would you say in 30 seconds or less?